Asheville, N.C. – Sept. 25, 2019 – Strack & Van Til, Highland, Ind., was recognized as the Retail Rising Star – Small Chain by the Certified Angus Beef ® brand for leadership in beef quality, marketing and sales. The award was presented at the brand’s Annual Conference, held Sept. 23-25, in Asheville, N.C. Brand partners at the conference, including meat processors, distributors, chefs, retailers and cattle ranchers, explored merchandising and marketing solutions to satisfy growing consumer demand for great-tasting beef.
Strack & Van Til added Certified Angus Beef ® brand Prime and ground beef in stores, giving customers a wide selection of quality. The branded beef was featured regularly on the circular’s front page and social media. Team training helped managers introduce the new products to customers.
About the Certified Angus Beef ® brand
World renowned for its exceptional quality and generous marbling, the Certified Angus Beef ® brand is the original brand of premium beef. It was created over 40 years ago, in 1978, and is still owned today by family ranchers who are determined to bring the best Angus beef to the table through a gate-to-plate network that also includes meat companies, retailers and chefs. Ten exacting standards ensure the beef’s superior taste and tenderness in every bite. For more information, visit CertifiedAngusBeef.com or follow the brand on Facebook, Twitter, Instagram, Pinterest and LinkedIn.